don't acceptthe status quo

Tired of traditional thinking? Join our community of forward-thinking finance and accounting professionals who are creating the future of in-house finance functions today.

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want to expand your senior accounting and finance network?DIFFERENT INDUSTRIES, ALL FUTURE FOCUSED

Why GENCFO?

Because finance leadership is changing fast, and traditional networks, institutes and training providers aren’t keeping up.

GENCFO exists to champion the changemakers; the progressive CFOs, FDs, and finance leaders and their teams who want to go beyond the numbers, embrace new thinking and build smarter, digital, more agile teams.

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the GENCFOMEMBERSHIP PACKAGE

Private Events

Our Masterminds and Power Hours help you collaborate with fellow finance peers on the key topics shaping our industry.

Ask Questions, Get Answers

CPD-Accredited Videos

Over 100+ hours on topics from AI and Automation, to Leadership and Talent. Updated every month with the hottest topics in finance and accounting.

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Curated Cohorts

Join a cohort that understands your needs. Forge new connections, find support, and thrive in your new network. Select from Growth, SME and Enterprise cohorts.

Build Connections

Members Hub

Chat with your fellow members via a private platform, explore exclusive content at your own pace, and get your questions answered.

Explore the Hub

UpcomingEvents

15th of Sep 2026, 07:00 to 08:00 BST

Masterminds - GENCFO Exec

This is your opportunity to exchange insights, challenge ideas, and build meaningful connections with fellow senior finance professionals.
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15th of Sep 2026, 11:00 to 12:00 BST

SME Power Hour - Online

Participate in our virtual Power Hours for swift insights. Engage in discussions guided by topic voting, offering instant opinions and valuable answers.
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15th of Sep 2026, 13:00 to 14:00 BST

Enterprise Power Hour - Online

Participate in our virtual Power Hours for swift insights. Engage in discussions guided by topic voting, offering instant opinions and valuable answers.
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17th of Sep 2026, 17:30 to 21:00 BST

Community Meet - in London

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22nd of Sep 2026, 11:00 to 12:00 BST

SME Power Hour - Online

Participate in our virtual Power Hours for swift insights. Engage in discussions guided by topic voting, offering instant opinions and valuable answers.
read more
22nd of Sep 2026, 13:00 to 14:00 BST

Enterprise Power Hour - Online

Participate in our virtual Power Hours for swift insights. Engage in discussions guided by topic voting, offering instant opinions and valuable answers.
read more
24th of Sep 2026, 13:00 to 14:00 BST

GENCFO Talks - virtual

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1st of Oct 2026, 17:00 to 18:00 BST

GENCFO Talks - US Edition - virtual

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15th of Oct 2026, 13:00 to 14:00 BST

GENCFO Talks - virtual

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20th of Oct 2026, 07:00 to 08:00 BST

Masterminds - GENCFO Exec

This is your opportunity to exchange insights, challenge ideas, and build meaningful connections with fellow senior finance professionals.
read more
20th of Oct 2026, 11:00 to 12:00 BST

SME Power Hour - Online

Participate in our virtual Power Hours for swift insights. Engage in discussions guided by topic voting, offering instant opinions and valuable answers.
read more
20th of Oct 2026, 13:00 to 14:00 BST

Enterprise Power Hour - Online

Participate in our virtual Power Hours for swift insights. Engage in discussions guided by topic voting, offering instant opinions and valuable answers.
read more

TrendingInsights

The successful implementation of an enterprise resource planning (ERP) system can transform a business, making its operations more efficient and scalable and better positioning it for growth.
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with Giuseppe Sollazzo
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Why Finance Has To Stop Waiting To Be Invited In
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GENCFO Impact has come and gone. But its lessons will last until 2026 and beyond.
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How GENCFO Impact and the GENCFO Summit aren't as different as you might think...
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Here's what to do next.
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We just celebrated our 100th episode of “It’s not all about the numbers!” podcast, where I talk to leaders about what it takes to be a modern leader today. It’s been insightful!
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Networking is often seen as a dirty word. But not to us.
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Why GENCFO is evolving its member events
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Ever wondered why GENCFO exists?
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So what does it mean to you? Here are a few signals that may make you a good fit for GENCFO!
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Forget back-office stereotypes. Today’s finance leaders are driving decisions, delivering insights, and defining the future of the business.  
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with Dominique Highfield & Brad Channer
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For the first time ever, GENCFO is entering the US market with out inaugural GENCFO Talks event — taking place with the support of Revelwood.
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journeys - Leadership Series

Tony Morreale - PetLab Co.

“You don’t need to reinvent the wheel—someone else has likely solved a similar problem. That’s why I encourage my team to network, stay curious and bring great ideas back into the business.”
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Learn about the key metrics that will help you monitor the financial health of your non-profit organisation and how using dashboards can help.
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2025 is firmly underway—but what will the defining trends be for CFOs? Read on to learn more about the importance of upskilling finance teams, adopting cloud-based solutions, and AI as a key enabler of integrated finance.
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An accurate financial forecast serves as more than just a prediction tool—done right, it becomes a strategic compass that guides resource allocation, validates business models, and builds crucial stakeholder confidence.
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Learn why Fluence Technologies, an Anaplan company, was recognised as a Challenger based on its Completeness of Vision and Ability to Execute.
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This report gives you the intel you need to budget effectively for tech in 2025, discover potential savings, and learn how to maximize ROI from existing software.
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For the vast majority, the better choice is to invest in modern financial consolidation and reporting software.
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To stay on top of the accounting and finance industry, you must be constantly adapting your game, adopting new technologies and optimising your efficiency. We have devised 12 key actionable insights – use this as your cheat sheet, and learn how to level up as a finance professional.
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“Automation is important for three very good reasons”, says Chris Argent, founder and MD of GENCFO.
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Seizing the initiative and restructuring your enterprise’s financial processes isn’t easy – but a good CFO or controller should always be striving to continually improve such processes.
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REAL WORLD INSIGHTS, DRIVEN BY OUR COMMUNITY

Our annual community trends report drives real-world insights, not hype. At each of our GENCFO member events, we deep dive into trends, allowing you to have your say.

REAL WORLD INSIGHTS, DRIVEN BY OUR COMMUNITY

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gencfo is loved by allFINANCE, MEMBERS, INSTITUTIONS & MORE

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The stalwart of progressive finance leaders of tomorrow.

Selina Butterfield-Mashoofi, CFO, CENTRAL CO-OP

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There is much more of a community feel, and people don't take themselves too seriously

Tanbir Jasimuddin, Finance Director, DWF

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Thanks to everyone on GENCFO. Its always good to know one isn’t alone

Simone Collins, Senior Financial Controller, SONY

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The community is really progressive which interests me when developing people, as I say, ‘Listen, Learn, Lead’, that is GENCFO.

Johan Olsson, CFO, Volvo Car UK

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GENCFO is an incredible learning experience with lots and lots of ideas for further steps. Thank you very much 🙏

Nataliya Irvine, Finance Business Partner, Capgemini

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GENCFO provides practical learning opportunities on topics that are relevant to my current role as well as immersion into more forward-thinking topics like AI and automation

Pritesh Mistry, Finance Manager, Asda

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Being part of GENCFO has been about learning from each other, exchanging ideas, and elevating the finance function together.

Shivi Jain, FP&A Director, AMEX GBT

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When moving jobs, I used the community for advice. I would never have had the confidence to act without the support of the community.

Sarah Courtman, Senior Finance Manager, Marks & Spencer